http://www.thommitchell.com Navigating through the intersections of business and technology Sun, 05 Feb 2012 22:15:18 +0000 en hourly 1 http://wordpress.org/?v=3.3.1 http://www.thommitchell.com/2010/06/05/light-beer-sales-are-down-im-shocked/ http://www.thommitchell.com/2010/06/05/light-beer-sales-are-down-im-shocked/#comments Sat, 05 Jun 2010 15:08:56 +0000 Thom http://www.thommitchell.com/?p=1610 The big news out recently is that beer sales are down about 4% and sales of  so-called “premium” light beers are down as well, some by as much as 7%. To paraphrase the famous Captain Renault scene from Casablanca: Captain Renault: ”I’m shocked, shocked to find that light beer sales are falling. Waiter: “Here’s your Sam Adams [...]]]> http://www.thommitchell.com/2010/06/05/light-beer-sales-are-down-im-shocked/feed/ 3 http://www.thommitchell.com/2010/02/08/superbowl-ad-breakdown/ http://www.thommitchell.com/2010/02/08/superbowl-ad-breakdown/#comments Tue, 09 Feb 2010 03:48:20 +0000 Thom http://www.thommitchell.com/?p=1041 Admit it,  plenty of you watch the Superbowl solely for the commercials and not for the football. If that’s true then you must have been disappointed last night because the football game was great for a change while most of the broadcast ads were boring at best and atrocious at worst. For me, and for everyone I watched the game [...]]]> http://www.thommitchell.com/2010/02/08/superbowl-ad-breakdown/feed/ 3