Posts Tagged Facebook
Social Media Missteps
Posted by Thom in Business, Social Media, Technology on February 19th, 2010
Embracing Social Media is about more than just using the tools.
As everyone and their grandmothers rush to embrace Social Media, it’s fun watching companies really begin to leverage the power of the platforms. But it’s also very painful to see the missteps and mistakes that people and companies make – most of which could be avoided with a little forethought and planning. Here are some of the most common social media mistakes: Spew, Relevance, Inattention and Boredom. Each is detailed below.
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5 Social Media Rules for Entrepreneurs
Posted by Thom in Business, Social Media, Technology on December 1st, 2009
A Dry River Bed is like an abandoned Twitter stream – neither one has much to offer.
Few things are more pathetic than looking at the abandoned twitter stream of a business. They start off robust and full of hope before dwindling to a few short screeds touting some sale before finally growing stale and stopping cold. Does this sound familiar?
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Updates – Revisiting Past Topics
Posted by Thom in Business, Technology on November 8th, 2009
Update columns are the crutch of columnists, both on and off-line.
A column of updates is every columnist’s favorite crutch when ideas aren’t flowing and blogging is no different. But of course, I am doing an update column because I think that some of the previous topics I’ve written about earlier are worth updating, not because I’m suffering from a lack of ideas.
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