Archive for category Media

Business Lessons from The Hunger Games




Hunger Games Vertical Large Business lessons can be found anywhere – be they delivered by the proverbial Ant and Grasshopper, or delivered by a grey-haired professor at a podium. On a recent flight I got the opportunity to watch the Hunger Games and see what the fuss was all about. It was a fine movie although I confess I didn’t quite see what the phenomenon was all about – although the archery was fun.

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2011 Superbowl Ad Breakdown




The Superbowl is just about the only time of year I get to use my Latin.

Another year, another Superbowl probably with two teams that you don’t normally root for. Do you even remember who played in last year’s game? The commercials and the camaraderie are why most Americans watch the Superbowl and this year was no different.

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Light Beer Sales are Down – I’m Shocked!




Light beer – your days are numbered.

The big news out recently is that beer sales are down about 4% and sales of  so-called “premium” light beers are down as well, some by as much as 7%. To paraphrase the famous Captain Renault scene from Casablanca: Captain Renault: “I’m shocked, shocked to find that light beer sales are falling. Waiter: “Here’s your Sam Adams Captain.” 

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2010 Superbowl Ad Breakdown




Reading the Superbowl Logo is the only time I get to use my years of Latin.

Admit it,  plenty of you watch the Superbowl solely for the commercials and not for the football. If that’s true then you must have been disappointed last night because the football game was great for a change while most of the broadcast ads were boring at best and atrocious at worst.

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